Smoke and mirrors? Snake oil? Staggering waste of time and energy? Or simply superb marketing and communication tools? When it comes to social media, I cannot be the only small business owner who just doesn’t know which side of the 140 character fence to come down on. And, let’s face it, words are what I’m
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The Last Word blog comes straight from the heart of WORD UP.
In our irregular online offering, we aim to please, entertain, and be brutally honest in our musings on small biz, the ageing process, and life. But we sometimes raise hackles and spark off debate, so feel free to join in, or fire back if you don’t like what you read.
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Jumping off the career cliff is something I’m getting pretty good at. I’ve gone through that gut-knotting, nerve-shredding, free-falling leap of faith into the abyss twice already in my adult life. But this is the first time I’ve leapt headfirst off the edge to go it alone with a small business. I’ve jacked in a
